CARE Package

Introducing a new superintendent through a focus on socioemotional health…

In April of 2022, the Orleans Parish School Board (OPSB) appointed Dr. Avis Williams as the first African-American woman to serve as the Superintendent of NOLA Public Schools, which has been around for 181 years. Dr. Williams is a veteran educator with more than 20 years of experience but was new to the New Orleans community and its 76 schools. In addition, Dr. Williams was charged with leading NOLA-PS that was still feeling the effects of the Covid-19 pandemic, specifically related to the socioemotional health of students.

NOLA Public Schools logo
The Solution

Nichols Strategies recognized the significance of Dr. Williams’ appointment and New Orleans’ moment in history, with three African-American women leading the city, to create a 100-day entry plan focused on the socioemotional health of students. In partnership with Mayor LaToya Cantrell, Sheriff Susan Hutson, and Dr. Avis Williams, Nichols Strategies aggressive plan, NOLA CARES initiative built and enhanced the existing services and identified areas in which additional support could be created and provided through the new collaboration.

The Results

Dr. Avis Williams successfully introduced herself to the New Orleans and NOLA-PSCover page of NOLA superintendent Dr. Avis Williams' 100-day plan community with a series of community meetings throughout the city, stakeholder engagement with partners related to NOLA CARES, earned media spots, social media posts and a culminating socioemotional fair in the Spring of 2023.

You can read more about the plan by clicking the image.


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