Finding Common Grounds at NSPRA 2024
Celebrating and learning with our school PR colleagues in Bellevue, Wa.
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Nichols Strategies Announces New Vice President
The award-winning Emily Popek, APR, brings a breadth of experience as the newly appointed Vice President of Strategic Communications for Nichols Strategies. Emily’s background in news, coupled with eight years of experience working with school district leaders, provides her with a wealth of knowledge for leadership at Nichols Strategies. She holds a bachelor’s degree from […]
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Happy School Communicators Day: Why School PR is Important
Amidst the complexities of the educational ecosystem, effective communication is the cornerstone of success. School communications and public relations serves as the bridge between school districts and the wider community. The pivotal role of strong communicators in the school system shapes perceptions, fosters trust, and drives positive incomes for the district, making school communications an […]
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Lesley Bruinton’s Foray into Higher Ed
It is with mixed emotions that we announce the departure of Lesley Bruinton, APR, from her role as Executive Vice President of Nichols Strategies. Lesley has been a valued team member for nearly two years, and during her time with us, she has made a significant impact on our organization. While we are sad to […]
Read More »AASA Urban Superintendents Academy 2023: Highlighting Growth in Education
Knowledge and connections were at the heart of the 2023 AASA Urban Superintendents Academy, where leaders in education came together for in-depth workshops and networking. The Urban Superintendents Academy program covers important topics like leading for equity with urgency, understanding governance, and building a community of support. Nichols Strategies provided expertise for educational […]
Read More »Unraveling the Logo Design Paradox: A Guide to Avoiding Legal Pitfalls
In the digital era, a school’s logo is more than just a symbol – it’s an identifier, inspires unity, communicates core values, and an emblem of professionalism. As district leaders, it’s your duty to ensure that your logo accurately reflects your institution’s values and is protected. But creating a logo can be akin […]
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Introducing Superintendent-In-Residence Dr. Michele Bowers
What better way to support the needs of superintendents than with the wisdom of an in-house, seasoned former superintendent? Nichols Strategies is proud to announce partnership with Superintendent-In-Residence, Dr. Michele Bowers, a leader in education with a 30-year track record of leadership, innovation, and equity under her belt. A trailblazer by nature, Bowers has the […]
Read More »Maximizing LinkedIn for School Districts
Renowned as the social media platform for networking opportunities, professional development tips, and business updates, LinkedIn is often underutilized by school districts and school leaders. With over 700 million users, LinkedIn is an ideal avenue to reach out to educators, business leaders, and community members alike. Using LinkedIn Strategically for Your District: […]
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Make Your Next Open House a Success!
First impressions go a long way, especially when it comes to the impression a school makes on the families of potential students. Open houses are an opportunity to show the community what makes your schools special, highlighting why families should invest in their students’ education at your school. Think from the perspective of a prospective […]
Read More »Show Me What You Got: Elevating Your Annual Report
Annual reports are the perfect opportunity to show the community what your district has accomplished throughout the year. An instrument of accountability, they inform community members about school aims, objectives, achievements, use of resources, and financial performance. Since annual reports can directly impact essential measures like funding, producing a […]
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