Category: Tips

Blog, Education, Tips

Navigating Budget Communications for School District Leaders

From California to Massachusetts, school districts across the nation are bracing for steep cuts to education funding. How can school leaders best keep communities informed while navigating this challenging fiscal environment?  Look and listen  Too often, leaders hesitate to communicate in the face of uncertainty. But this risky strategy can leave your audiences vulnerable to […]

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Blog, Tips

When Your Story Gets Spoiled

We’ve all seen it happen — you’ve got the perfect feel-good story to share on your district’s social media channels, complete with images showing the smiling faces of your school community. But when you check to see how many likes it’s gotten, you quickly see that things have gone off the rails.  The comments aren’t […]

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Blog, Tips

Elevating Employee Recruitment Strategy in Your District

With staffing shortages facing school districts across the country, employee recruitment is a more vital tool than ever before. Fifty-five percent of educators plan to leave the field early according to the source “we are teachers”, making employee recruitment a top priority for school leaders. Is your district currently using video in your employee recruitment […]

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Blog, Education, NS News, Tips

Unraveling the Logo Design Paradox: A Guide to Avoiding Legal Pitfalls

  In the digital era, a school’s logo is more than just a symbol – it’s an identifier, inspires unity, communicates core values, and an emblem of professionalism. As district leaders, it’s your duty to ensure that your logo accurately reflects your institution’s values and is protected.   But creating a logo can be akin […]

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Blog, Education, Tips

Harnessing the Power of Artificial Intelligence in Public Education

Artificial Intelligence (AI) is not merely a sci-fi concept anymore; it’s a present reality transforming various sectors, including education. As the superintendents of school districts, it’s essential to understand the impacts and opportunities AI presents to optimize and enhance the way you deliver education in schools. Changing the teaching and learning landscape. The New York […]

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Blog, Tips

Telling Your School’s Story With Strong Testimonials

  Telling the story of your school district is essential to garnering new students and families. Strong testimonials from current students, alumni, and faculty members is a great way to control the narrative, highlighting the unique aspects that make an education at your district special. 88% of people trust testimonials and reviews as much as […]

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Blog, Tips

Gearing Up For Graduation

  The excitement and emotion at the hallmark of graduation season is upon us! Capturing the momentum and using it to highlight the student body’s accomplishments is a prime way to showcase the strength of your school district, and what distinguishes you from the rest. Check out our eight tips to create your best school […]

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Blog, Education, Tips

Logo 101: Designing Your Best School Logo Yet

  A school logo is an important visual representation of a school’s identity and values, showcasing what your school stands for to the community and beyond. Your logo is found on just about anything- from uniforms and office items to apparel, so you will want to be sure to get it right! Here are some […]

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Blog, Tips

Newsletter 101: Best Practices

When it comes to updating the community on all things school news, your newsletter is one of the main sources of information. While you want your audience to remain informed, overloading your newsletter with a heavy amount of text or too many images can be distracting. Balance is key! Ensure the messaging of your newsletter […]

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Education, NS News, Tips

Using Canva to the Max: Creating Videos in Canva

Canva is a top resource when it comes to daily content creation needs and making graphics on the fly. Canva’s lesser known video feature takes content creation to the next level! In this increasingly digital world, videos are a prevalent source for information. According to Wyzowl, 91% of consumers would like to see more video […]

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