Unraveling the Logo Design Paradox: A Guide to Avoiding Legal Pitfalls
In the digital era, a school’s logo is more than just a symbol – it’s an identifier, inspires unity, communicates core values, and an emblem of professionalism. As district leaders, it’s your duty to ensure that your logo accurately reflects your institution’s values and is protected. But creating a logo can be akin […]
Read More »Logo 101: Designing Your Best School Logo Yet
A school logo is an important visual representation of a school’s identity and values, showcasing what your school stands for to the community and beyond. Your logo is found on just about anything- from uniforms and office items to apparel, so you will want to be sure to get it right! Here are some […]
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Building Stronger Schools: The Importance of Community Engagement in School Districts
Building a strong community within a school district is vital for creating a positive and supportive learning environment for students. In addition, engaging with the community can bring a wealth of benefits for both the district and the community as a whole. First and foremost, community engagement helps build the district’s trust and support. When […]
Read More »Show Me What You Got: Elevating Your Annual Report
Annual reports are the perfect opportunity to show the community what your district has accomplished throughout the year. An instrument of accountability, they inform community members about school aims, objectives, achievements, use of resources, and financial performance. Since annual reports can directly impact essential measures like funding, producing a […]
Read More »Using Canva to the Max: Creating Videos in Canva
Canva is a top resource when it comes to daily content creation needs and making graphics on the fly. Canva’s lesser known video feature takes content creation to the next level! In this increasingly digital world, videos are a prevalent source for information. According to Wyzowl, 91% of consumers would like to see more video […]
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Actions Speak Louder Than Words
A superintendent’s to-do list is never complete. There’s always a new idea to consider. It’s no different for us at Nichols Strategies. This year, we are debuting a new website designed to help school leaders understand our services. Perhaps as a school leader, you’re thinking about ensuring your families and employees understand the brand promise […]
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Effective Communication Across Your District
One shoe does not fit all when it comes to communicating important messages to school districts and families. In fact, better communication with families fosters relationships centered in trust, ultimately improving the student’s success. In the effort to bolster communication efforts for your community, evaluating the current systems in place and considering new ones is critical. […]
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The Essential 10: Photos Every District Needs
Photos are your school district website’s best friend because, done well, they brighten up any page and allow you to bring your district’s story to life. In an era dominated by photo and video-driven social media, photos can be the difference between winning or losing the 7-Second Rule – the amount of time to capture […]
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Back to School Blues? Beat It…With a Plan!
From filling in at the last minute as a substitute teacher, to navigating ever changing Covid regulations, superintendents are approaching the 2022 school year balancing more roles than ever. The tool needed in every school district leader’s back pocket to avoid constant crisis communication management and beat any back to school blues? Proactive communications strategies […]
Read More »In a Crisis? Image Restoration Theory to the Rescue
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” -Warren Buffet When a crisis hits your district, tapping into the Image Restoration Theory can be key to salvaging the crisis and the career you have worked earnestly to build. Introduced by […]
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