Telling Your School’s Story With Strong Testimonials
Telling the story of your school district is essential to garnering new students and families. Strong testimonials from current students, alumni, and faculty members is a great way to control the narrative, highlighting the unique aspects that make an education at your district special. 88% of people trust testimonials and reviews as much as […]
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Building Stronger Schools: The Importance of Community Engagement in School Districts
Building a strong community within a school district is vital for creating a positive and supportive learning environment for students. In addition, engaging with the community can bring a wealth of benefits for both the district and the community as a whole. First and foremost, community engagement helps build the district’s trust and support. When […]
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Make Your Next Open House a Success!
First impressions go a long way, especially when it comes to the impression a school makes on the families of potential students. Open houses are an opportunity to show the community what makes your schools special, highlighting why families should invest in their students’ education at your school. Think from the perspective of a prospective […]
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Newsletter 101: Best Practices
When it comes to updating the community on all things school news, your newsletter is one of the main sources of information. While you want your audience to remain informed, overloading your newsletter with a heavy amount of text or too many images can be distracting. Balance is key! Ensure the messaging of your newsletter […]
Read More »Show Me What You Got: Elevating Your Annual Report
Annual reports are the perfect opportunity to show the community what your district has accomplished throughout the year. An instrument of accountability, they inform community members about school aims, objectives, achievements, use of resources, and financial performance. Since annual reports can directly impact essential measures like funding, producing a […]
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Five Things Every Magnet School Promotion Must Have
You’re a Superintendent with magnet schools. We know that the specialized programs and curriculum attract a diverse group of students and should be celebrated within the district. Since the purpose of a magnet school is to attract students, what steps are your district (or magnet school) taking to ensure that the message of a magnet […]
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Rep Your School! 5 Ways to Leverage Public School Week on Social Media
The hard work and dedication demonstrated by your school district deserves to be recognized-and Public Schools Week is the perfect opportunity to do so! Held during February 27th to March 3rd Public Schools Week is a designated time for school leaders, administrators, teachers, school board members and parents to host events for their communities and […]
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Serving the Ring and Not the King (or Queen)
A wise mentor once counseled a frazzled school communicator to serve the ring and not the king. It was sage advice considering there had been changes in the superintendent’s office – ones that made the communicator anxious. Perhaps you’re new to the superintendency, or maybe you are onboarding a new communications professional. A clear understanding […]
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Effective Communication Across Your District
One shoe does not fit all when it comes to communicating important messages to school districts and families. In fact, better communication with families fosters relationships centered in trust, ultimately improving the student’s success. In the effort to bolster communication efforts for your community, evaluating the current systems in place and considering new ones is critical. […]
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It Takes a Village: Tackling Rising Childhood Obesity
Nutrition serves as the building blocks of a solid foundation, making the issue of childhood obesity, highlighted during the month of September, increasingly important to educators. Impacting one in six youth according to the National Children’s Health Survey, obesity disproportionately affects minorities as well as low-income students. Remaining innovative in solutions by collaborating with community […]
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