Five Things Every Magnet School Promotion Must Have
…page for families can answer questions for when magnet school staff is not available to answer them, show off your specialized curriculum, unique features of the magnet school, and highlight…
Back to School Blues? Beat It … With a Plan!
…parent push back, freeing up time for other pressing matters. Superintendents who embrace the voice of parents develop an ecosystem based on transparency and open lines of communication within their…
Leading your District with Empathy
…concern with consistent eye contact and body language. Ask open-ended questions to encourage further conversation and responses. Demonstrate understanding: Show that you can relate to the views and experiences of…
Careers
Although We’re Aren’t Currently Hiring, We’re Always Looking! Our diverse team of thought leaders applies their expertise to handle every communications situation with creative and innovative strategies. But we aren’t…
Locked Out? Navigating a Locked-Out School Social Media Account
…cross promotional strategy. If you are launching a new FB page for example, create a post that encourages people to follow the new page. Make it easy for them by…
Unraveling the Logo Design Paradox: A Guide to Avoiding Legal Pitfalls
…only look good—it’s also original and legally sound. For more information on developing a logo and trademarking the new design, feel free to reach out to us! Resource: https://www.ebaqdesign.com/blog/trademark-logo…
TikTok it to the Top: A Tale of One Superintendent’s Social Media Success
…use TikTok as a platform to address the issues. Questions on the community’s mind like “What mental health resources do the schools have?” are individually addressed by video on Warnock’s…
Navigating Cultural Controversy
It’s all too common to come across school districts in the news facing backlash for a cultural controversy. As a school leader, how do you navigate the crisis successfully?…
Sharpen Your Image: Managing a School Brand Refresh
…do. The only question is, how well defined is it? If your staff and vendors are free to use any colors, fonts, graphics and logos they choose, your brand will…
Have an Inclusive Holiday Season
…their messages. That means audiences also notice when organizations fumble. Every year around Hanukkah and Passover, social media lights up with examples of brands and companies that have completely failed…